Sunday, October 12, 2014

Get Your Voice Heard!

Blogging is a great way to get your voice heard. Whether you are a student at Ohio Northern University or an expert blogger, what you have to say is important and can potentially provide the information journalists are seeking. David Meerman Scott suggests this: "When you have something to say, it is a great idea to blog about it as fast as possible to get your ideas into the information mix" (Real-Time Marketing & PR).

When you are a blogger, you have the ability to be spontaneous. You can blog about what you want and blog whenever you want. Blogging is a fast and easy way to share valuable information. If the information you are sharing on your blog is interesting, you might catch the attention of some of the bigger fish. Blog posts related to a topic being covered in a news story are great sources journalists are searching for everyday.

Blogging in real time is important because this is the platform for you to tell your side of the story. You can blog about what you want and find new ways to release interesting information to your readership: "Alert people to the information by tweeting about it or sending a link to journalists who might be interested, together with your contact information in case they want to follow up with an interview request" (Real-Time Marketing & PR).

When you do have something important to say, make sure blogging is not the only route you take. Getting your voice heard is important. Share the information through multiple channels and your voice is much more likely to be heard.


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